When it comes to electricity, we think of the national economy and people\'s livelihood, and the responsibility of being a "powerful weapon" and a "backbone". Electricity energy consumption data can also reflect the economic development of a region. This traditional "barometer" has been given "new connotation" by State Grid Heilongjiang Electric Power.

State Grid Heilongjiang Electric Power\'s "Electricity Depends on Economics" scenario application (photo by Xie Linlin, China Central Broadcasting Network)

At the beginning of the new year, the "Ice City" Harbin is "popular". This city of music and romance deserves its reputation as a "treasure city". Recently, State Grid Heilongjiang Electric Power analyzed the driving and radiation effects of the ice and snow economy through a set of data on the change trend of electricity during the ice and snow festival, helping to serve the government\'s scientific decision-making and high-quality economic and social development.

State Grid Heilongjiang Electric Power makes full use of the characteristics of wide coverage, high value density and strong real-time nature of power big data. By constructing models such as the ice and snow business district power index and the ice and snow cultural tourism power index, during the Harbin International Ice and Snow Festival (data statistics are as of 2023 Based on the electricity consumption data from December 15 to January 10, 2024, the scope is Harbin City), we look at the ice and snow economy from the perspective of electricity.

Judging from the "development situation of ice and snow business districts", State Grid Heilongjiang Electric Power selected 7 key business districts, including Harbin Central Street, Zhonghua Baroque, and Songbei Rongchuangmao, to analyze the changes in electricity volume in the business districts. During the Ice and Snow Festival, the electricity index of the ice and snow business district reached 120.19 (the critical value of the index is 100, the larger the index value, the better the development trend), an increase of 29.13 from 91.06 in the same period last year. The data also analyzed the rapid growth rate of electricity consumption, The electricity data of the top three key business districts in terms of power generation growth shows that the popularity of ice and snow business districts continues to rise, and the leading role of ice and snow hotspot business districts is significant.

From the perspective of "ice and snow cultural tourism consumption situation", State Grid Heilongjiang Electric Power selected five industries closely related to ice and snow cultural tourism, including leisure and entertainment industry, accommodation and catering industry, wholesale and retail industry, road transportation industry, and financial industry, for in-depth analysis. . During the Ice and Snow Festival, the electricity consumption of cultural tourism reached 286 million kilowatt-hours, a year-on-year increase of 41.83%. The growth rate of electricity consumption in the five ice and snow cultural tourism-related industries was more than 13%, showing that the development of ice, snow, cultural and tourism-related industries goes hand in hand. The consumption potential of ice and snow culture and tourism is continuing to be released.

From the perspective of "Ice and Snow Sports Situation", State Grid Heilongjiang Electric Power analyzed the electricity consumption of eight large skiing and skating venues in Harbin. During the Ice and Snow Festival, the cumulative electricity consumption of ice and snow sports venues was 2.7095 million kilowatt hours, year-on-year. An increase of 13.15%. Especially on December 22, the opening of the Ice and Snow Carnival and the first weekend holiday after the opening of the Ice and Snow World drove a large number of tourists to flock to the ice and snow venues to experience the charm of ice and snow sports. On that day, the electricity consumption of the ice and snow venues increased by as much as 40.61% year-on-year. The data fully demonstrates the popularity of ice and snow sports and the continuously improving operational capabilities of ice and snow sports venues.

Through sets of power data, we can feel the continuous “heating” of Longjiang’s ice and snow economy. Currently, State Grid Heilongjiang Electric Power is giving full play to the superposition and multiplication effect of power data elements, exploring more abundant power big data service models based on "power looks at the ice and snow economy", and continuing to improve the ability of power big data to serve Longjiang\'s ice and snow industry. (Reporter Pang Miao, Correspondent Xie Linlin)